In a world where technology evolves at lightning speed, the allure of the latest smartphone is undeniable. But behind the…
Responsible Consumption & Production
Picture a world where every gunshot plants a tree, where instead of heralding destruction, it signals the birth of new life. Well, that’s a tad dramatic, perhaps, but then we are in the business of saving the planet here. And today, we’re hopping onto a flight of fancy to the captivating land of Kenya, a country known for its stunning landscapes and diverse wildlife. But, alas, not everything is rosy in the garden…or should we say, not in the ‘forest’.
The traditional supply chain is as linear as an arrow. It follows a strict path: from raw material extraction, straight through manufacturing, dashing through distribution, and finally face-planting into a landfill. Like a solo marathon runner whose only destination is exhaustion, it’s a one-way, non-stop trip to obsolescence.